“Knowing others is intelligence. Knowing yourself is true wisdom, mastering others is strength.
Mastering yourself is true power.”-Lao Tzu
As a serial entrepreneur, I have seen many businesses fail, while other businesses are wildly successful.
In my opinion, businesses do not fail people give up. Great leaders know how to overcome adversity and
conquer fear. I will be the first to tell you that you cannot be a successful entrepreneur without
adversity and bumps in the road. In life as in business hesitation can cause great pain. Great leaders take
action, and they are not afraid to make decisions. One of the companies that I own is the Firewalking
Institute for Research and Education (F.I.R.E.) it is a transformative program for all those involved. The
transformation that you experience from a firewalk is something that will embody you for the rest of
your life. Corporate companies such as G.E, Google, Samsung, Whirlpool, Heineken, Reckitt Benckiser,
and Kering have all used (F.I.R.E.) and firewalking. Firewalking is a form of personal development used
for empowering people. I know that it all seems a bit crazy, but as Steve Jobs said, “Here’s to the crazy
ones.” You must be a bit crazy to take the risk involved in being an entrepreneur.
Overcoming the many hurdles, of starting a business requires self- discipline. There is no better way to
learn self-discipline than through personal development. Personal development covers activities that
improve awareness, develop talents, potential, human capital, and facilitates employability. It enhances
the quality of life and contributes to the realization of dreams and aspirations.
As an entrepreneur myself, below are five reasons that I believe personal development is a key
ingredient to success:
1. Personal development teaches you to take action. I have seen many people that have great
ideas, but to have a great business you must act on those ideas. The first step in a new direction
is going to be the hardest. Any true entrepreneur knows that action comes first. When teaching
firewalking, I joke, “You do not need to be great to start, but you need to start to be great.”
2. Personal development teaches you to ask for what you want. If you see what you want and are
truly interested in going for it take the extra step and ask for it. Failing to ask for what you need
or failure to follow up indicates that you are that you are not sure whether you really want it.
For someone supposedly seeking success, this is a sad. It shows a lack of willingness and a lack of
3. Personal development teaches you to do the impossible. Firewalking seems to be the
impossible. However, it is not. Sometimes as an entrepreneur, you feel as if you are being faced
with the impossible. Through the Firewalking Institute of Research and Education (F.I.R.E), I have
watched it transform the lives of people almost instantaneously. After all, if you can walk on fire, you can do anything! I cannot tell you how many times I have been told that I could not do
something. I have ignored that and stayed focused. Much of my success had happened when I
refused to believe what others were saying. Learn for yourself what is possible.
4. Personal Development teaches you to see the opportunity. The highest achievers in the world
have overcome obstacles-sometimes enormous ones. You will face hard lessons that are not
always related to other people but are simply lessons from your own mistakes. These type of
lessons can be particularly hard to swallow. However, who cares? Disappointments, disasters,
misfortunes, and fiascos can occur. Learn from your mistakes view them as an opportunity for
growth. You see, every obstacle is an opportunity.

5. Personal Development teaches you to conquer fear. If you want to be successful, you must ask
yourself, are you going to be driven by your doubts or are you going to be driven by your
dreams? When bad things happen, stay focused, and keep moving forward. When you face
challenges that frighten you, just take a deep breath and go through them. Walk through your
Remember leadership is practiced not so much in words but action. A great leader is not measured
by where they stand in a time of comfort. A great leader is measured by where they stand in a time of
adversity. To learn more about firewalking, corporate and team building visit us at